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Case study: SOVRAN Supplements, North Salt Lake, Utah

Fifteen formulas, every label in full, and a store built around both.

SOVRAN Supplements prints every ingredient on its labels. We designed the brand’s online store and coded it as a custom Shopify theme for its grand opening on November 3, 2026.

Formulas in the store

15each with its full label

Subscribe & Save

15%off every 1, 2 or 3 months

Rewards tiers

3that rise with spending

From sovransupps.com, as of November 9, 2026

Online, the store is the brand’s only shelf.

SOVRAN Supplements is a new line from Utah owners who already run supplement stores. They had fifteen formulas, most named for a royal station (Regal His, Majestic Calm, Cerebral), and one promise: every ingredient on the label, with its exact dose or, for the two blends, the blend’s total.

A template would have put them on the same online shelf as every other supplement shop. They wanted a store designed for the brand, one their own team could run from Shopify’s admin after launch.

What we built into the store.

  • The full label on every product: each product page shows the complete supplement facts from the bottle, stored in Shopify so the team edits them without us
  • Subscribe & Save: 15% off, delivered every one, two or three months, with skip, pause and cancel in the customer’s own account
  • The Sovran Society: a rewards program with points on every order and three tiers that rise with spending, run by a rewards app inside the store
  • The Sovran Coin: the first 50 orders of $50 or more get a collectible coin added automatically, and the homepage counts down how many are left
  • Creator links: a creator’s link applies their discount code and tags the order with their name, so commissions come straight from Shopify’s reports
  • Pairs well with: each product page suggests the formulas that go with it, from the owners’ own pairing list
  • A branded checkout: Shopify’s checkout carries the brand’s logo and colors, set up in its checkout editor
sovransupps.com/products/regal-his
SOVRAN Supplements product page for Regal His on the custom Shopify theme: the bottle, price, benefits and the Subscribe & Save choice
A product page: the benefits, the price and Subscribe & Save

A store the owners run, built to feel like the brand.

The owners approved every page as a design in our client portal before we wrote any theme code, so the store opened looking the way they signed off on. Shopify runs checkout, payments and orders, and the owners manage products, subscriptions and discount codes in its admin themselves. When they want something new, we build it into a theme they already own.

"Jaxon was amazing to work with! He brought all my ideas to life and was always open to tweaking the design with zero judgement! We’ll definitely continue working with him in the future."
Emily, SOVRAN Supplements (Google review)
sovransupps.com Visit ↗
SOVRAN Supplements online store, a custom Shopify theme designed and built by Thornwood Digital

The store, live right now

Selling products online?

Custom Shopify stores start at $3,500. See custom Shopify stores or the rest of the work.

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